KoroRYDE, a Nigerian mobility platform, is set to transform urban transportation and advertising in Nigeria with the launch of its LED Screen Advertising Network, installed on both cars and electric delivery bikes.
With the launch of this project, KoroRYDE aims to give brands visibility across high-traffic Lagos routes, while offering drivers and riders an opportunity to earn over N200,000 monthly.
Kehinde Olagbenjo, cofounder of KoroRYDE, said that the innovation is designed to reshape mobility, empower thousands of Nigerians, and offer businesses a smarter, more affordable way to advertise.
According to him, the concept is the first of its kind in the country, noting that it is different from the traditional billboards that are fixed in a location.
“KoroRYDE LED screens are mobile, mounted on both cars and electric bikes that moves across Lagos daily. This creates a dynamic, high-visibility advertising network that reaches people in multiple locations and times daily,” he noted.
“These screens display real-time adverts as they move across the city, giving brands unbeatable visibility. Unlike static billboards, KoroRYDE’s mobile LED screens reach high-traffic highways, intra-city routes, market clusters, shopping districts, university environments, residential and commercial hubs.”
“For SMEs, churches, political campaigns, entertainers, and big brands, this means targeted visibility at a fraction of the traditional cost.”
Starting January 2026, businesses can advertise for as low as N3,500 per day, choosing exactly where their ads should appear, Bariga, Lekki, Ajah, Ikeja, Unilag, and more.
KoroRYDE also stated that this innovation is open to investors, adding that individuals and companies can invest in LED screens and earn recurring monthly returns as the screens run advertisements daily across the city.
“This creates a new asset class in Nigeria, mobile digital advertising investment, low risk, high demand, and backed by real operational fleets.
“As our fleet grows to 10,000 screens, advertisers gain access to the largest mobile advertising network on the continent,” the company said.
KoroRYDE added that the project aims to create Nigeria’s first citywide mobile LED advertising network, combining mobility and hyper-targeted marketing to provide new income streams and business opportunities.
