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Olori Boye-Ajayi, an experienced Business Strategist has launched a N2 million Borderless Trade Impact Investment Fund in partnership with O.B.A and Viniko Group, to help support Small and Medium-sized Enterprises (SMEs) looking to expand their export business or start the business of exporting.
The launch which took place virtually via Zoom and Youtube was held at Impact Hub, Ikoyi on September 4, 2020. Aside from the investment launch, she also officially launched her book titled ‘Borderless Trade’: A Step by Step Guide to Exporting Your Product.
During her opening speech, Boye-Ajayi who is also the founder of Katie Wang Company, a growing global fashion trading company and an export trading consultant said, “I have written this book because I believe it is time for small businesses to wake up, think differently and package their products and services to the global market. No one will build your business for you; it’s in your hand.”
The book is a guide that has been tailored to small businesses which may not have the resources or the capacity to approach exporting in the same way a larger business might. This guide will assist budding export merchants to prepare and build capacity for the export journey.
Babatunde Faleke, Deputy Director, Corporate Services, Nigerian Export Promotion Council (NEPC) gave the keynote speech, where he spoke extensively on the dangers of not exporting. “The danger of not exporting is that we will be a nation that just consumes everything.”
Kola Awe, CEO, XPT Logistics and Chairman, Nigerian Association of Chambers of Commerce, Industry, Mines, and Agriculture (NACCIMA) Export group spoke extensively about the export industry, while advising business owners. He said, “Don’t wait for competition to push you out of the country before you think of exporting”.
Chinwe Egwim, an economist discussed the topic, “Borderless Trade: The Economist’s perspective”, where she challenged entrepreneurs, saying, “Diversify your revenue source by plugging into an export value chain”. The book is available in major online and physical bookshops.
