The company’s new entry reflects its growth ambition and commitment to innovation in Nigeria’s fast-moving consumer goods sector.
UAC Foods Limited has entered the highly competitive seasoning segment with the launch of Zuri Seasoning, signaling its intent to diversify and strengthen its product portfolio. The move aligns with the company’s long-term strategy of driving growth through innovation and deeper consumer engagement in Nigeria’s evolving FMCG landscape.
Zuri is born from a deep understanding of the modern Nigerian consumer. We recognized that while cooking is a fundamental act of love and care, it is often perceived as a tedious duty. Zuri challenges this notion. Our mission is to restore fun and creativity to the kitchen, empowering individuals, from homemakers and professionals to students to create extraordinary meals with effortless ease,” said the Brand Manager, Innovations, Lovelyn Nnamuchi.
The Zuri range comes in four irresistible flavours: Chicken, Beef, Classic, and Jollof flavour, each created to deliver an unmatched taste and aroma that elevates any dish.
During the recent internal launch held at UAC Foods Head Office, the Managing Director, UAC Foods Ltd, Oluyemi Oloyede, said: “We didn’t just want to launch any other seasoning but to develop a product that contains a lot of natural ingredients that delivers on taste, aroma, and flavour.”
“Zuri represents a significant milestone for UAC Foods,” said Ayo Awosika, General Manager, Commercial. “It underscores our commitment to innovation and meeting the evolving needs of the Nigerian consumer. We are not just launching a product; we are launching a new perspective on cooking, one filled with joy, simplicity, and connection.”
Zuri Seasoning is available in convenient packaging sizes (10g and 100g) across open markets, neighbourhood stores, groceries, and modern trade outlets nationwide.
