Toyota Nigeria Limited has taken vehicle maintenance to a new level with the launch of a range of automobile enhancement products in Nigeria’s market.
The launch, which was held recently in Lagos in response to the demand for quality vehicle maintenance products and partnership with top global manufacturers, is coming a few months after the firm introduced Toyota Genuine Motor Oil for all types of vehicle engines.
The products include those from Jewelultra Diamondbrite for cleaning/protecting vehicles; smart repair comprehensive tools for minor cosmetics repairs high-performance abrasives, power tools for professional solid surfaces and innovative sanding produced by Mirka.
Speaking at the event, Kunle Ade-Ojo, managing director at the TNL, said the company embarked on the project in line with its tradition of pushing barriers to satisfy its teeming customers.
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He said the products will cater to the needs of those who may not be ready to purchase new vehicles but want their vehicles to look well-kept.
“These products are also useful for customers who just want to maintain the interior and external brilliance of their vehicles,” he said.
Ade-Ojo said the Jewelultra Diamondbrite collections help in combating the daily onslaught of dirt, UV rays, acid rain and contaminants that could affect the internal and external glow of a vehicle.
“The treatment comes with a guarantee, ensuring long-term peace of mind for vehicle owners. By offering this extra layer of protection, it enhances the vehicle’s resale value and maintains its aesthetic appeal,” he said.
He described the HBC Smart repair systems as comprehensive tools used for minor cosmetic repairs on vehicles such as interior, dent and spot repairs.
According to him, the HBC promotes sustainability by enabling longer life for vehicle parts by minimising waste and curtailing extensive repairs.
The Mirka products offer high-performance abrasives and power tools which ensure durability and a flawless finish.
“The products are also perfect for professional solid surfaces and innovative sanding and are produced with the consideration of reducing environmental impact across their product range. They offer the best and most efficient sanding experience,” Ade-Ojo said.
He said the Duxone and Standox products are reputed for matchless refinishing as the company’s coating systems provide high-end paint technology that ensures brilliant finishes and long-term durability for vehicles.
“Standox’s eco-friendly design formula reduces solvent emissions, making it a choice for conscious body shops. It also offers extensive support and training to users, ensuring outstanding results in vehicle refinishing to give vehicles that factory-finish look.
“Duxone is the ultimate product in automotive paint systems, boasting of a dependable, all-around paint system specifically developed for body shops that desire value for money. The Duxone system is efficient and easy to use, and it delivers good quality at a very competitive price,” he said.
Fadi Medlej, business territory director for Central East Europe, Turkey, Middle East and Africa at Axalla Coating Systems, said the company remains number one in the auto refinish globally and available in 140 countries.
He said the firm decided to come to Nigeria as part of its expansion programme and found a reliable partner in Toyota Nigeria Limited.
Tamirat Yigzaw, sales excellence manager of the CEMA Region at Mirka Limited, said the firm offers the right products for quality jobs to save time and money.
Anand Ramachandran, business manager, Refinish Systems for Middle East and sub-Sahara Africa (Duxone & Standox), also spoke on the benefits of the manufacturer/Toyota Nigeria partnership to the customers, adding that it would bring about value and peace of mind.
