Paga Group has launched Doroki, a cloud-based software for retail business owners to digitise operations by streamlining and reducing inefficiencies.
Doroki is a multi-functional, game-changing platform that consolidates order management, inventory tracking, payments, and customer engagement into a single, user-friendly interface.
If you are running a restaurant, retail store, or distribution network, you can now eliminate the hassle of juggling multiple apps and focus on what truly matters, which is growth, according to Tayo Oviosu, founder and chief executive officer of Paga Group, at the launch in Lagos.
He emphasised the role of Doroki in empowering SMEs, “Running a business in today’s fast-paced economy is challenging, with the need to manage stock, track sales, reconcile payments, and keep customers happy can feel overwhelming.
“Doroki changes that as it is not just a tool; it’s a partner that simplifies operations, provides actionable insights, and helps businesses scale with confidence.”
Doroki was created to help business owners track inventory in real-time, record sales easily, even offline, and access simple business insights to grow and get rewarded for consistent usage, according to Paga.
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Arike Okunowo, general manager of Doroki, said, “Doroki was built by listening to the pain points of real business owners. Whether it’s a restaurant owner struggling with recipe and table management or a retailer experiencing issues with stock-out and Product shelf life management (expiry dates), Doroki provides clarity, control, and confidence.
“We’re excited to see how Nigerian businesses leverage this platform to unlock their full potential.”
Doroki leverages the digital payments and financial services infrastructure of Paga for both businesses and customers, and it is available to businesses nationwide.
How Doroki work for businesses
Doroki offers a comprehensive suite of tools designed to streamline operations, enhance customer engagement, and drive business growth for businesses.
Its features include smart order management, where it tracks and fulfills orders seamlessly from one dashboard. It also has real-time inventory control where it monitors stock levels, sets low-stock alerts, and manages suppliers effortlessly.
Doroki also has menu and recipe management, which is useful for food businesses to maintain consistency and reduce waste. It also has flexible payments with cash, card, or Paga mobile payments.
Businesses can also leverage their customer loyalty and CRM, which helps build lasting relationships with integrated loyalty programs. Doroki can make data-driven decisions with intelligent business insights and also has multi-user access, where business owners can assign roles and permissions to staff for better accountability.
