Confident that huge consumer demand gap exists in Nigeria’s current N2 billion monthly Smartphone market, Konga.com, an onlinemarketplace has partnered mi-Fone, the first African mobile devices brand, to unveil mi-Tribe A500 brand phone.
The companies are ready to deploy marketing communication platforms to push the product in Nigeria’s multi-billion competitive Smartphone market but they are positive as the product is designed for Nigerian consumers to easily achieve their aspiration. The product built on Android device is sold for N22.500 on Konga platform.
Mayowa Adebayo, Director, Customer Experience and Marketing, Konga.com says “The partnership between the two companies represents Konga’s efforts to ensure that we continue to provide great product offerings to our customers, who deserve value without compromise. The primary concept behind the development of the mi-Tribe A500 smart phone was to create a device that uniquely caters to the need of the people of Nigeria and the introduction of this proprietary smart phone, developed with mi-Fone, is a step in that direction.”
Introducing the partnership through a video presentation, Alpesh Patel, Founder and CEO of mi-Fone said “With the mi-Tribe A500, we have launched a mobile device that offers convenience, style and affordability, made exclusively for the people of Nigeria, as a way of giving them quality, backed up by superior after sales support.”
Patel added that the mi-Tribe A500 will ignite a whole new digital movement in Nigeria that ensures Nigerian consumers get the best value for their money, while providing a great platform to gain access to information which in turn helps productivity.
Exclusively available on Konga.com, the mi-Tribe A500 offers a stunning, all-new design with sandstone textured back that is luxurious to the touch yet robust in the grip. The vivid 5-inch HD IPS display packs an incredible pixel density bordered by an ultra-narrow bezel, which maximises viewing experience — everything you see is big, bright and more beautiful. The smart phone is powered by a 1.3 GHz Quad-core processor which ensures that consumers enjoy slick web surfing, smooth video playback, great gaming experiences and multitasking that does not leave them waiting.
Also, the device possesses quick charging battery with low energy dissipation to keep performance running.
As a special introductory offer, buyers of the mi-tribe A500 will get N2000 off their first ride on UBER on providing the code ‘miafrica’.
DANIEL OBI
