Nigerian Breweries Plc has restated its commitment to continuously reward productivity and business partnership. This was demonstrated at the distributors’ award night where the company rewarded outstanding distributors and transporters that excelled in 2013. Ifeoma Chukwuka Nigeria limited, having sold the required cases of Nigerian Breweries products, emerged the best distributor for 2013.
The company clinched the coveted award and a brand new Man Diesel truck to further enhance its business. At an elaborate ceremony held at the Intercontinental Hotel in Lagos recently,Ken Maduako Nigeria Limited and CN Anyoha and Sons Limited went home with 2nd and 3rd place prizes respectively.
The brewing giant gave out total of 180 award in various categories which include: National Volume Champion and Region Volume Champions, Regional Volume Champions who attained minimum of 2 million cases, Regional Volume Champion who attained less than 2 million cases, District Champions who achieved minimum of 2 million cases, District Champions who achieved 1 Million – 2 Million cases, District Champions who achieved 1 Million cases, Millionaire Club (SKDs who achieved above 1 million cases) among others.
The prizes won include Man Diesel truck, Mitsubishi Canter trucks; Mitsubishi L300 double cabin; Forklifts; Sound proof generating Sets; cash rewards and several free cartons of Nigerian Breweries Products.
Speaking at the event, the Managing Director, Nicolaas Vervelde, extolled the invaluable contributions of the distributors and partners to the overall success of the company. His words, “it was a year ago that we predicted a fierce competition in the beer market. However, our company won more market share in 2013. This night, market growth shows that distribution has been crucial to Nigerian Breweries’ success in the beer market. We are committed to spend more money on our brands than the previous year. This is because 2014 is another year for partnership based on mutual respect and success.”
