In an effort to constantly enhance the customer experience through hassle-free end-to-end service offerings, Kia Motors Nigeria unalloyed has launched an annual ‘Prepaid Maintenance Package’ (PMP) to Kia owners.
Equipped to offer a cashless service and complete car maintenance, from periodic maintenance services to wheel alignment and balancing amongst other value-added services, the PMP is in tandem with company’s drive to make Kia ownership affordable, flexible and above all delightful.
The global auto market is undergoing rapid changes while customer demands have become more diversified and competition more heated. In particular, with the narrowing gap in commercial value and quality between carmakers, customer service is emerging as a key competitive trait.
Making a remark on the service offering, Sanjay Tatpati, chief operating officer, Sanjay said that the prepaid maintenance package will help provide peace of mind to owners, as the costs involved will be discounted and affordable.
The package covers the standard maintenance schedule and includes wear-and-tear items such as brake pads, brake discs, and windscreen wipers in addition to other value-added services.
“With this package in place, owners need not worry about the maintenance of their Kia cars. This also reaffirms the commitment we have towards our customers of not just in strengthening our after-sales service, but also the Kia ownership experience for our owners,” added Sanjay.
Kia’s ‘PMP’ service initiative will offer benefits as per the vehicle age to cater to the requirements of different customers and will offer car check-up with the examination of the engine, transmission, electrical system, under-body, AC, exterior etc.
Speaking on the initiative, Olawale Jimoh, marketing manager, Kia Motors Nigeria said, “being a customer-centric and a caring brand, Kia has always laid a strong emphasis on unique service initiatives.
These efforts have made us real in quite a number of awards and provide exceptional service delivery to customers. The prepaid maintenance package is a step further to make Kia ownership a delightful experience, he assured.
The new prepaid maintenance package is aimed at offering special discounts to the customer making their ownership experience worry-free and affordable.
Kia Motors sources in Nigeria said that customer service is germane and remains a critical factor for the brand’s success. For this reason, the prepaid maintenance package is one of the offers from the company to display best-in-class customer service offerings and to provide satisfactory services to their respective customers. Tagged as ‘Pay Less, Get More’, customers will only pay once at a discounted price and enjoy one year or four free services.
The management of the dealership assured that it will develop a service identity unique to Kia in order to provide customers with the same dedication, caring and dependability that is given to family members.
Currently, the worldwide service network is pursuing an innovative campaign called ‘Promise to Care’ to realize unrivalled customer service and satisfaction and through the campaign, the employees will serve customers by treating customers as a family member, carry out our responsibilities to the fullest and provide exceptional service.
With this model, customers around the country will be able to experience Kia’s personable and considerate service through the ‘Promise to care’ campaign at all service network points, even as it is committed to creating a lasting experience to customers on the new and improved Kia-brand of service at our service centres nationwide.
The prepaid maintenance package is designed for aftersales service delivery excellence and creates the consciousness in the industry to go beyond paying lip service to customer service by establishing a closer connection with customers through a truly valuable value-added service and long-term benefits.
