Sofri (powered by Links MFB), a subsidiary of DLM Capital Group, has officially rebranded, reiterating its commitment to providing innovative and customer-centric financial solutions.
This ‘rebirth’ introduces an upgraded and revamped app with improved product offerings and services designed to enhance customer experience and provide maximum satisfaction.
On the new app, the offerings include Sofri Nano Loans ranging from N5,000 to N100,000, with an instant approval process and flexible repayment terms up to 180 days. It has an upgraded app with enhanced functionalities such as fund account, dummy balance, among others.
“At Sofri, we are committed to being the one-stop bank for all your financial needs,” said Paul Adebayo; deputy managing director, Sofri.
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“Our rebrand is not just a new look. It’s a reaffirmation of our mission to empower our customers with innovative, accessible, and secure financial solutions. We are dedicated to enhancing customer experiences and providing extra value through our improved product offerings and services.”
In addition to the new product offerings, Sofri continues to provide reliable services tailored to meet diverse financial needs.
Sofri Pay enables small and medium-sized businesses to manage transactions seamlessly, providing them with essential tools including our Point-of-Sale (POS) product to facilitate efficient payment processing. Additionally, Sofri offers convenient bill payments, savings, and transfer services, along with the recently introduced USSD service for easy access to financial solutions on the go.
“Our rebrand maintains the reliability that our customers have come to trust. All our previous services remain available but with enhanced capabilities, providing the essential financial support our customers need. These services reflect our ongoing commitment to meeting the diverse needs of our customers. We have more exciting products in the pipeline as well such as Sofri Kolo and we can’t wait for the world to experience them,” noted Afeez Abass; chief marketing officer, Sofri.
