Israeli-based Wix, a global website development and hosting platform, is partnering with SeerBit, a payment gateway platform owned by Centric Gateway, to enable seamless and secure payments across East and West Africa.
Following the partnership, SeerBit becomes the payment gateway for Wix in Africa allowing users to process payments in local currencies and providing unlimited access to businesses in Africa to build their online presence. The integration of SeerBit also means positions the continent on the path of fastest-growing payments markets in the world.
Wix recently announced a partnership with Google which allows businesses to be able to keep their websites, Google Maps results, and Google Search profiles all completely up to date from a single destination.
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Online payment in East and West Africa is projected to grow at an average annual rate of 17 percent with a population of 919 million. Centric expects to control 60 percent of the online market in both regions.
“This cooperation will boost the payment services industry and increase customer satisfaction in Africa. This collaboration also allows SeerBit to be a frontline player in driving the growth of the e-commerce and online space in Africa,” Omoniyi Kolade, CEO, Centric Gateway, said.
Centric Gateway was founded in 2011 as a platform with a core focus on the banking sector. It is one of the first gateway companies to implement an Open Banking initiative for a Tier-1 Nigerian bank and has over the years continued to service several banks across the Africa continent.
Kolade said merchants joining the Wix platform have the opportunity to grow their businesses online, ensure that payments will be in local currencies thereby eliminate the bottlenecks of having to pay in foreign currencies.
