In a bid to help nongovernmental organisations (NGOs) across Africa to be sustainable, The Funding Magnet (TFM), is hosting the most simplified coaching programme to train 500 NGOs on how to find, nurture and steward individual donors through the signature programme, ‘100 Perfect Donors’.
According to the organisers, it does not matter whether this is an NGO’S first 100 or next 100 donors, this programme will equip founders and leaders in the NGO sector with the tools, templates, and tips to create an army of passionate and committed givers in 10 days or less.
Omotola Akinsola, the lead partner at The Funding Magnet, said TFM is a company with the mission to equip over 100,000 nongovernmental organisations across Africa with world-class training, coaching, and mentorship to grow from being self-funded, underfunded, to being fully funded by 2025.
“With a seed investment of $100, NGOs can reap at $1000 to $3,000 in 10 days or less by using all that this programme we will teach. The beauty is, the principles and strategies in this programme can be applied over and over again to bring about more donors to support the work,” said Akinsola.
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Akinsola stated that the company was focused on helping NGOs scale, using three key fundamental elements, which are structure, proper documentation, and program design and delivery.
“The same way that high net-worth individuals take advantage of multiple streams of income to attain their wealth, it is also essential for NGOs who want to thrive and be fully funded to have multiple streams of funding sources.
“Contrary to popular opinion, there is more than one pathway to getting your NGO fully funded. The majority of NGO founders and leaders in Africa are prone to believe grants, especially international grants are the only or major means of funding their impact work,” said Akinsola.
Speaking about various funding sources NGOS can tap into, Akinsola explained there were at least seven different funding pathways NGOS can tap into. “These sources include grants, government contract/partnership, corporate sponsorships, individual donor giving, board membership, income-generating products/services, and online crowdsourcing.”


