The Association of Advertising Agencies of Nigeria (AAAN) has set out plans to hold its 14th edition of the Lagos Advertising and Ideas Festival (LAIF) awards on December 1,2019
In a statement, the AAAN Publicity Secretary, Jenkins Alumona said the award will be held in Lagos in December, this year. The LAIF Awards, which commenced in 2006, was instituted by the AAAN with the aim of recognising, rewarding and fostering creative excellence in all areas of marketing communications.
The statement quoted Chairman, LAIF Management Board and AAAN Vice President, Steve Babaeko, as saying that this year’s awards will be centred on storytelling and the authenticity of the African story.
The organisers disclosed that the awards will have three major events, namely the LAIF Seminar/exhibition, Young LAIFERS Competition and the LAIF Awards Dinner.
The LAIF Seminar/exhibition is expected to attract practitioners and non-practitioners from the marketing community, who will have an opportunity to engage with local and international brand luminaries as they provide in-depth insight into key marketing and marketing communications challenges and proffer solutions to the posers identified.
