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Tecno mobile has launched a range of new devices into the Nigerian market. The release of the latest Tecno Camon X, Camon X pro and the new F series smartphones powered by Google Android, all featuring cutting edge technology is said to revolutionise smartphone experience in Africa.
Speaking at the launch event in Lagos, Andy Yan, Vice President, Tecno, discussed the progressive thinking behind the brand’s innovative products and the resultant demise of several “once upon a time”powerhouse competitors. He carried out an x-ray of the African business climes and shed some insights on the typical African consumer – their peculiarities and preferences.
“At TECNO, we do not adopt a one-size-fits-all approach in developing our products. We take insights from our consumers’ habits, preferences and needs to develop the next groundbreaking product that fits perfectly into their lifestyle and consequently displace the competition”.
The Camon X and Camon X Pro debuts a new Face ID technology that can be used to unlock the phone when lighting up the screen. By grasping the face information, the Face ID has 50ms recognition rate and is more functional than the fingerprint identification feature. Also, during hot weather, the HiOS UI identifies components causing heating in the background and quickly cools off the phone through a series of methods such as background cleaning and so on.
Also speaking at the event, Adebayo Shittu, Minister of Communications congratulated Tecno for their accomplishments in Africa and appealed to them to setup a production line in Nigeria just as they have done in Ethiopia in order to serve not only her almost 200million population but also the West Africa sub-region and consequently create jobs for her teeming youths.
“I want to appeal to Tecno mobile that we are ready to partner with you. We will assist you in every possible way to encourage you.” Shittu acknowledged government’s failings in the past and their inability to provide an enabling environment for investors to setup locally.
The new F-series mid-range smartphones come with impressive processing memory and commendable cameras. The Tecno F series dons full display IPS Touchscreen, 2MP front cameras for F1 and F2, and 5MP front cameras for POP1 (F3). All of them are with wide-degree selfie panorama which will enable users rotate the device from side-to-side and consequently enable them to take stunning wide-angle selfies.
Tecno F series are powered by Android™ Oreo™ (Go Edition) which is optimised to offer consumers lots of benefits including a smooth and fast experience for devices with 1GB of RAM or even less, and provide new and reimagined Google apps for entry-level smartphones including Google Go, YouTube Go, and the Google Assistant for Android (Go edition) with enhanced data efficiency.
Tecno F1 comes with superb data offering for MTN subscribers. The subscribers will have access to enjoy 100 percent data bonus on every MTN data bundle purchased for 6-months.
In the same vein, 9Mobile has also partnered with Tecno mobile to extend offers to customers who purchase the Tecno F2. These customers will get 2GB instant bonus, plus 100 percent bonus on all data plans purchased for the first 6-months after purchase. They will also get another 50 percent bonus on all data plans purchased for the subsequent 6-months.
Jumoke Akiyode-Lawanson
