…Introduces new tools to ease supply chain pressure
Nigeria’s small and medium-scale entrepreneurs last weekend in Lagos received a significant lift for business expansion as OmniPay, a foremost digital payments and financial solutions provider, empowered its trade partners across the country.
The recognition of the trade partners comes at a time when small businesses, considered as engine of the economy, are going through an excruciating time and looking for solutions to navigate socio-economic challenges.
The commended initiative, focused on merchants within OmniPay’s growing ecosystem, is designed to strengthen business capacity, enhance their liquidity and encourage more adoption of digital payment solutions.
With this rewarding initiative for loyalty and transaction growth, the company is positioning its agents to scale their operations.
The event, held under the theme “Together We Grow,” brought together distributors, partners and company executives, with a focus on recognising the role distributors play in keeping Nigeria’s supply chain running despite rising costs and economic uncertainty.
Vachan Lohia, OmniPay’s Business Head and Head of Finance, told the distributors that the company has remained faithful to the commitments made to distributors at the start of the year.
“This is not just a celebration,” Lohia said. “It is a recognition of the resilience and consistency we see from distributors every day. We’ve grown together, and OmniPay’s journey is closely tied to the work you do.”
He said distributors in Nigeria have faced mounting pressure in recent years, driven by currency volatility, rising consumer goods prices and dependence on imported raw materials. Lohia noted that OmniPay was designed to help distributors navigate these challenges by combining their working capital with structured financial support.
According to him, the platform enables seamless payments to manufacturers, easier reconciliation and access to multiple virtual accounts, allowing distributors to receive payments from customers across different banks without delays.
“This improves confirmation time and cash flow, which are critical for day-to-day operations,” he said.
Lohia added that the OmniPay app provides an all-in-one financial solution, enabling users to collect payments from customers and make payments to manufacturers on the same platform.
Looking ahead, he said OmniPay plans to roll out new features aimed at improving flexibility and earnings for distributors. One of these is Sales as a Service, which allows distributors to lock in funds and place orders with manufacturers at a later date, helping them manage inventory more strategically.
At the event, the firm also unveiled its new OmniCard, a debit card designed to offer more value to distributors and merchants using its network.
Speaking at the launch, Maywa Ali, Head of Payments at OmniPay, said the card was created to move away from the transaction charges commonly associated with traditional cards.
“Every time you use the OmniCard on any of our POS terminals, you earn cashback,” Ali said, noting that the card is designed to reward usage rather than penalise the user.
He added that the OmniCard supports fast swipe and tap transactions across OmniPay’s POS network, improving transaction speed and efficiency. Beyond payments, Ali said consistent use of the card helps users build their credit profile on the OmniPay platform, unlocking access to higher loan limits over time.
Lohia also disclosed plans to deepen engagement with distributors through regular meetings, as well as expand OmniPay’s presence beyond Lagos and Abuja into more states across the country.
The gala night itself featured interactive games, cultural performances and award presentations, creating space for distributors to connect outside the pressures of daily business.
Some of the recipients of the awards said OmniPay’s financial and product support has assisted in growing their business. Okolie Emmanuel Ogechukwu of Ogelinks Multiconcepts Limited, who deals in hair business, expressed his gratitude to OmniPay.
Also, Lawal Omolola Hamzat, who deals in confectionaries and has been in business for 16 years, said the award and support from Omni was a moral booster for her. Similarly, Doyinsola Fatugase, who runs Ekerin firm, an awardee, also commended OmniPay for the award.
In his remarks, OmniPay CEO Deepankar Rustagi thanked distributors for their loyalty and trust, reaffirming the company’s long-term commitment to their growth and positioning OmniPay as a partner rather than just a payment solutions provider.
As OmniPay looks toward 2026, the company says its focus remains on building practical tools, expanding reach and strengthening partnerships, with the belief that sustainable growth across Nigeria’s supply chain is best achieved when distributors are fully supported.
