For the last decade, the narrative of African technology has been dominated by the “Customer Acquisition” game. Venture capital poured into Lagos, Nairobi, and Accra, funding flashy apps and neobanks burning cash to acquire users who had little disposable income. It was a game of optics, not economics.
But as the global tech winter thaws, a quieter, more profitable reality is emerging. The smart capital in 2025 is no longer chasing the “next big app.” They are hunting for the infrastructure that makes the digital economy possible.
The era of “Growth at All Costs” is dead.
The era of the Consolidated Holding Company has arrived.
The Fragmentation Opportunity: The structural challenge of the African digital economy isn’t a lack of demand; it is a lack of consolidation. Across Nigeria, Kenya and Ghana, thousands of mid-sized digital agencies, tech startups and fintech providers are operating in silos. They are profitable but sub-scale. They face currency headwinds that make standalone survival difficult, yet they possess the holy grail of investing: proprietary consumer data and trust.
This “missing middle” is where the arbitrage opportunity lies.
At Wild Fusion Holdings, we recognized early that the path to a NYSE or LSE or the JSE listing isn’t about building one startup; it’s about rolling up the fragmented infrastructure of the continent into a single, regulated, and scalable vehicle.
Infrastructure as an Asset Class Investors often ask me why we pivoted from a pure-play digital agency to an operational conglomerate.
The answer is simple: Data Sovereignty and Financial Rails.
We are not just marketing to consumers; we are building the pipes that move their money and the algorithms that assess their risk.
This ecosystem approach allows us to capture value at every stage of the economic lifecycle. We don’t just see the transaction; we facilitate it.
The Governance Premium International investors are rightfully wary of governance risks in emerging markets. However, this fear creates an asymmetric upside for companies that prioritize structure.
We have built Wild Fusion Holdings as a “public company in private clothing.”
With a board led by myself and Co-Founder Agatha Emina, and financials prepared for Big 4 audit standards, we offer institutional investors a US-domiciled (Delaware) entry point into high-yield African assets. We effectively de-risk the African growth story by wrapping it in global governance standards.
The Exit Horizon The African tech ecosystem is maturing. We are moving away from the “spray and pray” VC model toward private equity-style consolidation. The winners of this next cycle will be the entities that can aggregate revenue, centralize costs, and present a unified, liquid asset to the public markets.
Africa doesn’t need more apps. It needs robust, boring, profitable rails. That is what we have built. And for the investors watching the horizon, the train is about to leave the station.
Abasiama Idaresit is the Founder and Group CEO of Wild Fusion Holdings. He is a distinguished technology entrepreneur and venture capitalist with extensive experience investing in African tech companies. Recognized by the UN-backed MIPAD (Most Influential People of African Descent) Top 100 and France’s Choiseul Institute as a Top 200 Under-40 Young Economic Leader in Africa, he is celebrated for his visionary leadership.
Under Idaresit’s guidance, Wild Fusion Holdings has diversified to include a Central Bank-licensed Agency Bank focused on financial inclusion, a venture capital subsidiary, a Digital Training Centre, and a Digital Marketing agency network spanning Nigeria, Ghana, and Kenya.
Beyond his executive role, Mr. Idaresit serves on the Board of LEAP Africa, a youth-focused non-profit supported by Mastercard and the Gates Foundation, demonstrating his commitment to fostering youth leadership and development across the continent. His entrepreneurial spirit, strategic vision, and dedication to social impact establish him as one of the leaders in African business and philanthropy.
