Telecommunications company MTN Nigeria has gifted a brand-new 2025 Alsvin Mikano car to Edomwonyi Osariemen, a 200-level student from the Faculty of Engineering, University of Benin (Uniben), as the MTN Go MAD Campus Invasion hit the campus in Benin, Edo State.
Oluwafemi Adesina, Youth Segment Manager at MTN Nigeria, said the campus invasion at Uniben was the third stop in MTN’s highly anticipated university tour this year.
“MTN is a youthful brand, and our strategic pillars toward Nigerian youth are empowerment and entertainment — these are the pillars we use to connect emotionally with young Nigerians,” he said.
“Like I said, we believe so much in empowering young Nigerians, so one of the things we have done differently this year is to make sure we create opportunities like this for students. Knowing well that school is an educational institution, students don’t usually see entertainment as something they need to reckon with. So, MTN steps in to bring entertainment as well as empowerment.
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“Empowerment in the sense that we are aware young people now have small businesses they run, so we give five to seven students the opportunity to showcase their products and services. At a trade fair they would pay for space, but in our event like this, we give such space free of charge.”
He added: “With over a million young students reached over the course of three days, with a wide range of activities — booths for student entrepreneurs, game booths, and many more — the series has become one of the most talked-about campus events across the country. Plans are underway for the University of Kano as the next stop for the campus invasion.”
Edomwonyi was one of the hundreds of students who participated in a raffle draw. Other students also won laptops, MTN MiFi devices, and airtime worth thousands of naira.
The event, which held between September 11 and 13, transformed the school into a hub of entertainment and innovation. Over the three days, students explored interactive booths and engaged in workshops designed to empower their skills and ideas, while participating in dance and game shows that kept the audience enraptured.
“I still can’t believe this happened to me. While I participated in the raffle draw, I only came to enjoy the event with my friends, and now I’m leaving with a brand-new car. This has changed everything for me,” Edomwonyi said with excitement.
Another participant, Daniel, said: “I didn’t win the car, but I won a laptop, and it means a lot. Even beyond the prizes, this event gave us confidence to showcase our talents and connect with opportunities.”
